The Black Inkwell
From brandless to badass.
The Black Inkwell needed a bold, unapologetic identity that captured the confidence and edge of its clientele. We built a striking system that transformed the barbershop from ‘just another shop’ into a brand experience with staying power.
Key facts.
Times increase in online bookings since launch
Weeks full brand identity + site turned around
Signature visual system across digital and physical touchpoints
Percent faster content creation using branded templates
Hesitation. Clients know exactly who this shop is for.