Horizon Whisky
From Kentucky tradition to a modern spirits identity.
Horizon Distillers was developed as a contemporary whiskey brand rooted in craftsmanship, place, and the passage of time. The identity pairs a refined typographic system with an earthy, landscape-inspired palette and distinctive horizon mark, extending across packaging and brand applications to create a cohesive spirits brand that feels established, intentional, and built to endure.
What we did
Horizon Distillers is a contemporary whiskey brand rooted in craftsmanship, place and the passage of time. We designed the identity, the packaging system and the brand applications that tie it together.
- Brand identity and horizon mark
- Logo variations
- Typography and earthy color palette
- Whiskey packaging system
- Brand applications and touchpoints
Testimonial
“We wanted a brand that honored the tradition of Kentucky whisky while bringing something fresh and distinctive to the table. The result exceeded our expectations—a timeless identity that captures our story, celebrates our craftsmanship, and feels unmistakably Horizon.”Horizon Whisky Team / Horizon Whisky
Key facts.
Distinctive brand identity built from the ground up
Core logo variations designed for flexible brand application
Earth-driven colors creating a rich, versatile brand palette
Custom whiskey packaging system designed as the brand centerpiece
Brand touchpoints developed to demonstrate the identity in application